JOIN Suze’s Weekly Marketing Workshops to implement a Step-By-Step program to Kick-start Your Marketing Strategy and create a Powerful Online Presence.
Any marketing strategy to grow a successful business is about:
Putting the RIGHT MESSAGE
In front of the RIGHT CUSTOMER
In the RIGHT PLACE
At the RIGHT TIME.
LEARN MORE ABOUT WHAT AND WHY YOU NEED THIS!
Most people get sidetracked by all the hype and think that marketing is about doing the cool stuff like Boosting Facebook Posts and Google Ads; sadly, such campaigns often leave small business owners with lighter wallets, scratching their head wondering “what just happened?”
That’s because every business is unique and there is no ‘one-size fits all‘. Don’t make the same mistakes as many people out there and try skipping straight to the marketing tactics that gurus recommend in the oversupply of free webinars, e-books, and YouTube videos.
Suze makes MARKETING SIMPLE and whether you feel you lack computer skills, you’re are terrified of Facebook, don’t know what to put out there to grow your audience and the biggest challenge of all – can’t get your online audience to buy from you; then this is where you will get a breakthrough.
Time to get excited because Suze will help you believe in yourself and what you do. YOU GOT THIS!
Redmatchstick’s Weekly Marketing Workshops are for START-UPS, SMALL BUSINESS & SOLO-PRENUERS, specifically if you:
- – want or need to DO YOUR OWN Marketing
- – have tried and failed to finish online courses;
- – feel somewhat technologically disadvantaged;
- – are finally over muddling along on your own;
- – find modern marketing a bit baffling;
- – know what you are doing now is not working;
- – want a solid marketing foundation to Build and Grow your business.
- and, also if you manage or own a restaurant, coffee shop, hair or beauty salon, a local event venue, a business service or sell corporate gifts, own a clothing boutique or craft store; jewellery shop, animal care or grooming, landscaping or plant nursery, if you are a personal trainer or therapist or own a sandwich shop or deli, a daycare business, IT services or even a plumbing business …
In fact, this is for any business that needs to know how to consolidate an online presence, people who need clarity about what to focus on and, want to be shown how to get Better Results.
POWERFUL Take-outs you will enjoy when you join these Weekly Marketing Workshops!
- Igniting the WHY you do what you do so that it spurs you on.
- A meaningful understanding and knowledge about your Ideal Customer, what they want from you and, how to talk to them so they think you are reading their mind.
- No more wasting time and getting frustrated with figuring it out alone.
- CRUSH THE FEAR of doing something wrong or dangerous on social media.
- No more tech overwhelm and not knowing what to do because you have someone right there to show you where to Click and where to Go.
- Implementing what is working NOW and know what to ignore!
- Going on a journey with someone who has got your back, looking over your shoulder to help you get it done.
- Making sense of how it all fits together and scoring wins every week, for You and Your business.
- Learning how to ENGAGE, nurture and Grow.
- Building a valuable Audience and loyal Following.
- Naturally convert people who are ‘Interested’ to ‘Invested’ in your business.
SPOILER ALERT! There are NO quick fix gimmicks & ‘sales-y’ strategies here but rather a proven, professional systematic approach to building a sustainable online presence.
Rather, with this sound foundation and the basics in place you can build, grow and pivot any business.
Here you get to work side-by-side with Suze, in real-time on your own business as well as alongside others facing similar challenges; in a comfortable relaxed setting where you can share experiences and help each other avoid unnecessary pitfalls and delays.
This is not an online course but rather a step-by-step series of practical workshops with me taking you by the hand and showing you what matters most and how to do it.
You finish up every week’s workshop having worked directly on your own business, implementing new marketing tactics, as you go.
You can sign up week by week or per month and get week 5 free; whichever suits your budget, your needs, your expertise, your time and availability, etc.
THERE IS NO LONGER ANY NEED TO STRUGGLE ON ALONE with marketing your business and creating a competitive online presence. You will find out what’s what, know what to leave and when to lean in and listen; and you will know what to measure and how to tweak your strategy to get better results.
Work side-by-side with your own marketing coach and like-minded Peers to get results fast for a fraction of the normal cost!
FEE: R569.25 incl VAT
After 8 Sessions you qualify for a FREE 1 HOUR one-on-one consultation (Value R1875).
or Inquire about a Seat at our Table!
You will be given clear examples, and helped along as you implement what you learn using the tried and tested techniques which Suze uses every day.
There is no need to worry about asking stupid questions or showing your lack of computer skills. You will not be alone!
Whether you have a budget to outsource or not, or whether you want to DIY; the most powerful decision you can make is to sign up for the support, mentoring and guidance you need to GROW YOUR BUSINESS and deliver your gift to those that need it.
Suze has over 30 years of marketing experience, having spun the corporate treadmill at high speed for many years. After going solo, she started and failed a number of times but she kept dusting herself off and getting back up, learning from her mistakes and finding better, smarter and cheaper ways to move on.
Now, she truly WALKS THE TALK and invites you to let her guide you on the next leg of your entrepreneurial journey.
Suze will not only teach and show you how “Marketing” works in the real world but as you progress through the program, she will mentor and support you through the typical challenges that small business owners and entrepreneur faces because she’s been there … lived the self-doubt, suffered overwhelm and tossed and turned through too many sleepless nights. Suze continues to work with her own mentors to ensure she stays on top of her game and delivers what you need.
This series of workshops will help you LEAPFROG YOUR COMPETITION because you’ll be doing all the right work, up front in your own business, and not on some case study that you don’t relate to.
Build the 5 Essential Marketing Pillars needed to sustain a sound Marketing Strategy:
1. WHY are you in Business? Why should people care what you do and why should they part with their money?
2. WHO is your Ideal Customer? One of your most important marketing tasks is to know your customer better than anyone else. When you do, your messaging changes, how and where your market changes and your entire success rate escalates.
3. WHAT do you offer in return for their money? What do you do better and WHAT is in it for them. When you focus on the transformation, the outcome, the end result, the promise – then you offer people a reason to want more.
4. WHERE do you go to in this modern world to get the best return on your time, money and effort? It’s simple. You go where your Ideal Customers hang out.
5. Finally, HOW do you do it? What is the right way and what should you focus on? Working smarter is key, and Suze will show you proven Best Practices.
Our recommended approach is to start systematically building pillar by pillar … 1 to 5.
But because every person and every business is unique, you can cherry pick which is going to help you most, fastest.
Email to Meet with Suze over a coffee to assess which sessions are best for you!
WEEKLY MARKETING! WORKSHOP
SIGN UP TO JOIN R569.25 incl VAT per session.
After 8 Sessions you qualify for a FREE one-on-one consultation.
What & When?
Tuesday morning or Wednesday afternoon – you choose.
NOTE: Majority vote rules! Participants may request a change in the program due to their most pressing needs. We aim to get the quickest results for our participants hence the program is flexible!
Always check if you have a specific topic you want to learn.
Follow Suze’s Facebook Page for EVENTS & UPDATES!
On receipt of payment, we mail you your worksheets to print at your office and bring along to each training at the RedMatchstick office in Fourways, Johannesburg.
The physcial address is advised on receipt of payment and confirmation.
WEDNESDAY 14h00 – 16h30 plus one hour ‘space’ & support to work on your business
Ask about training in your area. Suze will come to you to coach small groups.
- Advance booking and pre-payment
- Your own laptop
- Your weekly printed worksheet
- You arrive and start on time
- Completed Homework
- Follow Facebook.com/suzebouwer
HOW IT WORKS
WEEKLY MARKETING WORKSHOPS are restricted to small groups to ensure individual attention.
We will provide instruction, advice, demo’s, answer your questions, clear barriers, share tools, workarounds, everything we can do to get you moving forward in the right direction every single week.
Tea/Coffee break with something delectable to nibble on to sustain the grey matter!
BUY NOW R569.25 incl VAT per session.
VIEW Workshop Calendar HERE!
2020 Weekly Marketing Workshop Schedul
Introduction to Online Marketing
Learn how Online Marketing Works; How prospects find your Business online; Where you are Now; How well you Compete; Where your Opportunities are; Where you should be.
OBJECTIVE: With Understanding you know where to Focus.
How to Attract Ideal Customers Online
How to implement social media and local marketing strategies to attract ideal prospects.
OBJECTIVE: Know which Social Media Networks you should use and why; Set up Google My Business.
Who are your Ideal Customers?
Ideal Customer Avatars are the cornerstone of all your marketing efforts. Learn how to Research and Survey. Learn what to do to get them to ‘Know – Like – Trust” enough to Buy.
OBJECTIVE: Create & use a Buyer Persona
Facebook Marketing Tools & Tips
Learn how to use Facebook as a Marketing Tool
OBJECTIVE: Optimise your Facebook Business Page
Enhance Your Content Marketing
Quality content gets you noticed and read. Great images make users stop and look. We cover Resources, Tools & Best Practice Practices. (Canva)
OBJECTIVE: Implement a Content Calendar; Use Images to attract and engage Ideal Customers
Video Marketing & Facebook Live
Video is the most powerful medium for influencing purchasing habits and is THE TOP Marketing Content you can put out there! Learn why, what, where and how to create and repurpose video.
OBJECTIVE: Go LIVE professionally with confidence!
Build your List
Don’t let anyone tell you email marketing is dead. This is a CRITICAL marketing tactic that helps them get to trust you. Email is used to take prospects to the buying stage of their journey and builds relationships. OBJECTIVE: Create Sign-up Forms and Lead Magnets to attract new prospects; List Management
Learn about Facebook & Google Ads.
OBJECTIVE: Ad Basics and Pitfalls to Avoid
BONUS – ABOVE & BEYOND SUPPORT includes
BONUS 1: Supplementary training and support in our Facebook Group K.I.S.S.
Click on the link and JOIN https://www.facebook.com/groups/KISSMembers/.
BONUS 2: Monthly Chat Plan (content strategy)
BONUS 3: After 8 Paid Sessions you qualify for a complimentary 1-hour Free Marketing Consultation (Value R1875).
WEEKLY MARKETING WORKSHOP TERMS & CONDITIONS
- Groups are small and interactive.
- Exclusive group training is possible to cover specific topics or a tailor-made program.
- The training is offered in a relaxed environment, in Fourways, Johannesburg.
- Please note there are two large but very friendly dogs.
- Sessions start promptly to avoid inconvenience to participants. Latecomers will not be given extra time or support to catch up!
- Homework is essential to get results and implement training in your business as you progress.
- Pre-payment is essential to reserve your spot at the Table.
- Space is limited! Last minute cancellations or non-arrivals will not be refunded.
- Participants may Cherry-pick individual sessions as needed, subject to availability and by prior agreement.
Any Questions? Email Suze
CHOOSE TO LEAVE ORDINARY BEHIND … space is limited!
R569.25 incl VAT per session LET’S DO THIS!