E-Marketing


 

Social Media Part II: Google+ and Instagram

Your Social Strategy this year must include a shift from quantity to …quality content quantity to …quality audience just being there to …having clear goals and objectives running out of time to …working smart Do what you do best & let Redmatchstick Marketing do the rest. Our Ignited Marketing Package gets us on your Team […]

Guest Reviews – How to become an Alchemist!

Are your negative reviews earning you kudo’s? 15 Tips for turning Customer Feedback into Gold! We hope that you only receive glowing accolades and fabulous online reviews but chances are there are one or two grumpy ones that creep in from time to time. Your hard earned Brand reputation plus applicable consumer protection legislation demands […]

Five of Richard Branson’s and one of Mine

Richard Branson started a blog on LinkedIn. His Five top tips to starting a Successful Business http://www.tourismtattler.co.za/five-top-tips-to-starting-a-successful-business/ are both refreshing and thought provoking. I have précised his five top tips: 1. Listen more than you talk Brilliant ideas can spring from the most unlikely places. 2. Keep it simple. You have to do something radically […]

Play your part with Responsible Reviews

Yesterday (27 Jan 2013)  I was at a beautiful restaurant for lunch in Parys – each outside table in its own little secluded area in the garden down towards the river … just perfect for a Sunday lunch. As a TripAdvisor convertee, I did of course check with the ‘review guru’ and booked despite the […]

SEO OF YOUR WEBSITE

This article highlights issues about SEO of your website and the importance of an ongoing campaign: http://www.searchengineguide.com/stoney-degeyter/how-to-get-the-most-value-from-your-seo.php It is no longer about a ‘pretty’ site and as we embark on our marketing plans for 2012, SEO (handled by our carefully identified professionals who specialise in this service) will feature very prominently to ensure that your […]

Content is surely King!

TODAY’S GREAT NEWS… THE big shift in search is that humans will now have a say in what makes good content, rather than just the machine. According to Google, this means that low quality content and search engine fodder will have no place to hide or, more accurately, Google will hide it much further down the […]