Marketing for Small Business

Red Matchstick are experts in the field of Modern & Traditional Marketing. We can assist you in all aspects of marketing your hospitality SMME.

As the customer journey is constantly changing, the marketing of hotels, lodges, Guesthouses, B&B’s, Restaurants, Venues and Conference Centres has become a maze of seemingly confusing options. While things like the physical attributes of your offering, price, branding, customer service still require the human approach of traditional marketing and that your staff keep their feet on the ground; the other side of the coin demands that you are flying your flag around cyberspace trying to be heard above all the noise out there.

It may be a revelation for small business owners who think the ‘marketing team’ are not those guys floating about on the party cloud but rather players who play a role in all spheres of a successful business.

“If the marketer does a good job of identifying customer needs, developing appropriate products and pricing, distributing, and promoting them effectively, these goods will sell very easily”
– Philip Kotler

Allow us to help you with all your traditional marketing requirements. Contact us for our modern marketing expertise.

Traditional Marketing Services